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WYAY-FM
Image:Trueoldies1067.png
City of license Gainesville, Georgia
Broadcast area Atlanta metropolitan area
Branding True Oldies 106.7
Slogan "Atlanta's True Oldies Channel"
Frequency 106.7 MHz (Also on HD Radio)
First air date 1976
Format Oldies
Power 100,000 watts
HAAT 505 meters
Class C
Facility ID 48727
Callsign meaning Atlanta's Y106 (previous branding)
Former callsigns WWLT, WWID
Affiliations The True Oldies Channel (ABC Radio)
Owner Citadel Broadcasting
(Radio License Holding II, LLC)
Sister stations WKHX
Webcast Listen Live
Website trueoldies1067fm.com

WYAY FM ("True Oldies 106.7") is an Atlanta FM radio station that plays mainly oldies music from the 1960s and 1970s. Its city of license is Gainesville, Georgia, northeast of Atlanta, but is a moved-in to the metro area in early 1985.

Contents

Station history

This facility was first listed as WWID "Wide 107" in late 1976, then WWLT "Lite 106" in early 1983, and has been WYAY since mid-1984. WYAY "Lite 106" switched to a country music format under "Y106", a moniker it retained until 2000. From 1989 to 1994 there was also "Y104" on the opposite (southwest) side of metro Atlanta, which simulcast with it (except for advertisements) on 104.1 FM (now WALR-FM). In 2000, the station changed to classic country "Eagle 106.7", but its callsign did not change. Both stations are owned by Citadel Broadcasting, who merged several of Disney's ABC Radio stations. Overnights on Eagle 106.7 were satellite-fed from an ABC Radio music network.

In late 2005, WYAY changed transmitters to a new tower that they are sharing with 104.7 WFSH which improved south metro coverage for the 106.7 signal.

On February 29, 2008, Citadel announced that WYAY would drop the country format for oldies and talk radio. [1] A majority of the on-air talent were released, including Rhubarb Jones, who had served at the station since 1985. Jones was the longest running morning DJ on Atlanta radio. Dallas McCade and traffic reporter Greg Talmadge were the only on-air survivors and have since moved to sister station WKHX to join Cadillac Jack on the morning show.

On March 9, 2008 at 12:56 p.m., Eagle 106.7 played their last country song, "Stealing Cinderella" by Chuck Wicks. Then the station went on to air the live NASCAR broadcast (the Kobalt Tools 500 from Atlanta Motor Speedway). Then at 7 p.m., just after the race, the station flipped to oldies, rebranding itself as "True Oldies 106.7". The first song on the new 106.7 FM was "Revolution" by The Beatles. The station now features Imus in the Morning and The True Oldies Channel all day, similar to a format flip that occurred on sister station WJZW on February 29, 2008.[2]

The new oldies format has been absent from the Metro Atlanta area since Fox 97.1 WFOX-FM, WLKQ-Oldies Lake 102.3 FM, WLCL Cool 105.7, WNSY-FM Sunny 100 all were bought by new owners and/or the formats were switched. True Oldies 106.7 is now doing more live, local programming. They also play many 1950's Rock and Roll songs by artists such as Elvis, Chuck Berry, Little Richard, Connie Francis, etc. It was rumored that longtime Atlanta Oldies team Randy and Spiff may join WYAY True Oldies 106.7 in some kind of on-air form. Only Spiff, though, has now joined True Oldies in the afternoons.

The station has been the Atlanta market's home to NASCAR race coverage for ten years; the NASCAR broadcasts will continue after the format change for at least the rest of this season. On November 7,2008 WYAY announced that it will not carry NASCAR in 2009, speculation is that it will become the new home of Georgia Tech Football and Men's basketball. The GM for WYAY-FM True Oldies 106.7 is Mark Richards who also was the GM at longtime Gainesville/Atlanta Oldies beacon WFOX-FM Fox 97.1. Richards was GM there in the final years of the Oldies format there from late 2001- early 2003 before the station let him and all staff go and adopted a new format in early 2003.

Former slogans: The Most Music; Atlanta's Country Favorites; Atlanta's Young Country; Today's Hit Country; Real Country Less Talk; Country Legends and The Best of Today.

New Slogans: Atlanta's True Oldies Channel, Atlanta's Greatest Hits.

Former personalities

  • Gary Kinsey (2000-2006; before that spent 18 years at sister station WKHX. Now retired)
  • Bucky Smith (now at 94.9 The Bull in Atlanta)
  • Cal Cross
  • George Mason-Dixon (currently doing afternoons at 106.1 WNGC in Athens, GA with UGA announcer Scott Howard)
  • Stonewall Jackson
  • General Zach Taylor
  • Red Neckerson (Currently heard on the Bellamy Strickland 120 NASCAR show w/Captin Herb Emory Saturdays on AM 750 WSB.)
  • Andrew Jackson (Has also used the names Andy Byrd on WFOX, Fox 97 and Andrew Clark on WSB-AM/FM, WZGC, Z-93 now runs entertainment business with DJs, Game Shows and Casino Events, Andrew Byrd Productions)
  • Dallas Turner (last seen on GAC)
  • BJ Williams (now reporting for 550 WDUN in Gainesville)
  • Craig Powers (Has also used the name JR Butler at sister WKHX)
  • Cadillac Jack (1996-2000; currently doing mornings at sister station WKHX)
  • Bill Dollar (Now doing afternoons & program director for I-92 in Montgomery, Alabama the same station Rhubarb Jones worked at before coming to WYAY)
  • Sandra Carroll
  • Jenny Kennedy
  • Keith Connors
  • Angie Powell
  • Bob Glascoff (Last heard as a news reader on AM 750 WSB).
  • Ken Polley (Last heard on CNN)
  • Randy Blake
  • Karli Morgan (current morning show co-host on Q102 FM in Rome, Ga)
  • Catfish McDaniels
  • Kitty White
  • Denise Alexander
  • John Roach
  • Dominica (last heard on KLTY FM, Dallas, Tx.)
  • Jamie Austin
  • Southside Steve (left the station to return to the Regular Guys, now at 100.5)
  • Todd Veal (former morning show producer). Now Co-Host / Producer 94.9 The Bull
  • Mike Stiles (air name was Billy Ray Evans, former Star 94 morning show producer)
  • Bobby Lanier
  • Steve Mitchell (Runs voiceover and video production company. Also hosts Thunder Road, a weekly NASCAR and Country music show that was heard on the station before the format change. Fired on 2/29/2008)
  • Sandy Weaver (Runs voiceover production company, Voicework On Demand, Inc. Fired on 2/29/2008).
  • Rhubarb Jones (The longest running morning DJ in Atlanta radio. Now teaching Communications at Kennesaw State University in Kennesaw, GA. Fired on 2/29/2008).
  • Dallas McCade (Now co-hosting Atlanta's Country Morning Show with Cadillac Jack on sister station WKHX).
  • Kevin O'Brien (last country DJ heard on WYAY 3/9/2008. Currently doing production for WKHX and WYAY)
  • Boomer (Currently doing production for WKHX and WYAY).
  • Mark McCain (McCain and Steve Mitchell co-hosted the Mark and Steve Show on WKLS in Atlanta during the 1980s on what is now Project 96.1)
  • AJ Cannon
  • Greg Talmadge (Moved with Dallas McCade to sister station WKHX on 3/10/2008)
  • Melissa Miller (Now doing mid-days at Kat Country 105.3 in Flordia.
  • Rob Lee (former host of Country Gold, now doing production for WYAY and WKHX also does weekend and filin on air shifts for sister station WKHX).
  • Matt Ryan
  • Gary Cooper
  • Dixie Lee
  • Commander Dave Foster
  • Michael Brooks
  • Vanna In The Van
  • Jessie Jane (moved to WKHX)
  • Sherry Lynn
  • David Knight
  • Barry Marshall
  • Jerry Lee Hughes
  • Sally Russell (Currently at the Weather Channel)
  • Scott Evans
  • Kelli Roberts
  • Shawn Austin

Former Logo(s)

References

  1. ^ http://www.accessatlanta.com/entertainment/content/custom/blogs/radiotalk, Retrieved on 2008/03/01.
  2. ^ "Radio Stations". Scott Shannon's True Oldies Channel. Retrieved on December 19, 2008.

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